Business sustainabilty is an area with great concern. This formed the core of our discussion at KENCTAD3. Our keynote, Professor Elijah Bitange Ndemo, is an ICT Champion, academician and newspaper columnistwho is also as an associate Professor of Entrepreneurship at the University of Nairobi’s Business School led this discussion.

He urged SMEs to invest in R&D when choosing which industries to focus on.

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